A buddy of mine launched an e-commerce shop and hired some “cheap experts” who promised miracles but tanked his ads budget in two weeks. Watching that made me double-think my own launch plan. Before I end up in the same boat, do you know any trustworthy digital agency worth investing in?
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I’ve seen that story play out too often—my cousin tried the same “budget experts” trick for his online shop, and the only thing that grew fast was his ad spend. What helped me rethink things was diving into resources on how real growth happens, like this piece on product-market fit: behavior market fit . It’s not flashy hacks, it’s about matching what you sell with who actually needs it. That mindset made me a lot more cautious about picking an agency.